The pay4lead.com website uses cookies and similar technologies to ensure the correct functioning of procedures and allow a better experience on the use of the website. This document provides for detailed information on the use of cookies and similar technologies, on how they are used on pay4lead.com and how to manage them.


Cookies are little text file (letters and/or numbers) that allow a web server to store on the user’s browser certain information that can be used again during the online session or when accessing to the same website also after several days. Cookies are stored, based on the users’ options, on the browser of the specific device used (computer, tablet, smartphone).

Similar technologies, such as web beacon, GIF and other forms of local storage introduced by HTML5, may be used to obtain information on the user’s behavior and the use of services.

This document refers to simple cookies and other similar technologies as “cookies”.

Types of cookies

Based on their characteristic and use, cookies can be divided in the following categories:

  • Technical cookies. These cookies are necessary for the correct functioning of pay4lead.com website. Their duration is strictly limited to the duration of the online session (when the browser is closed the cookies are cancelled).
  • Analytic cookies. These cookies are used to collect anonymous aggregated data on user’s browse experience and use of services. These cookies allow the monitoring of the system and a better services and functions performance. They can be deselected with no loss of functions.
  • Profiling cookies. These are permanent cookies that identify (also on an aggregate anonymous basis) user’s preferences to ensure a better browsing experience. pay4lead.com website does not use this type of cookies.

Third parts cookies

When accessing to a website, user’s browser can receive third party cookies, i.e. cookies that are created from a website (third party) different from the one that the user is visiting (proprietary).

The use of the information by “third parties” is regulated by their respective informative notes to which we ask you to refer to. To ensure transparency and convenience, are shown below the web addresses of different information and ways to manage cookies.

Google Analytics

pay4lead.com website includes some cookies transmitted by Google Analytics, a service rendered by Google, Inc. (“Google”) to analyze the online traffic. These third party cookies are collected on an anonymous basis to monitor and develop the performance of the website (performance cookies).

Google Analytics uses cookies that are dropped off on user’s computer to analyses on an anonymous basis how the users pay4lead.com website (including user’s IP address). Such information are registered by Google, that will use them to complete the report about website activities for pay4lead.com website operators.

This website does not (and does not allow third parties to) use any Google instrument to monitor and register any identification personal data. Google does not link the IP address to any other data owned by Google to trace the identity of an user. Google may transfer those information to third parties if so required by law or because such third parties treat them on behalf of Google.

For any additional information, please refer to the following link:

The user can at any time deselect Google Analytics cookies, selecting the on its browser the opt-out system furnished by Google. To opt-out Google Analytics, please refer to the following link:

Cookies duration

Some technical cookies are activated as long as the browsing session is on. Some other cookies “survive” the browsing session and can be used at the time of a subsequent access.

These are called permanent cookies and their duration is set when created. Sometime they have a limited duration, in some other cases there is no limit.

pay4lead.com does not use permanent cookies.

However, navigating on pay4lead.com website, the user could interact with third parties’ sites that may use permanent or profiling cookies.

Cookies selection

User may decide to accept or not to accept the use of cookies by use the browser’s settings.

The deselection of Third Party Cookies does not affect the access to the website.

Settings can be changed on the basis of the sites and web applications. More sophisticated browsers allow to the define different settings for “proprietary” cookies and “third party” cookies.

By way of example, in Firefox, Menu Instruments->Options ->Privacy, it is possible to access to the control panel, where it is possible to select or deselect cookies.

To deselect cookies on the mobile phone, please refer to the related manual for additional information.

More detailed information on cookie on Internet are available at the following address http://www.aboutcookies.org/.